Des Moines · Est. Local Favorite
Expert cuts, bold color, and treatments crafted for the way you live. No appointment necessary — just walk in and let us transform your look.
What We Do
Precision cuts that frame your face and match your lifestyle. From classic bobs to modern shags, every style is custom-designed for you.
Bold highlights, soft balayage, or a complete color transformation. We use premium products that protect your hair while delivering vivid, lasting results.
Keratin smoothing, deep conditioning, and restorative treatments that bring damaged hair back to life. Leave feeling soft, strong, and renewed.
Your big day deserves extraordinary hair. We offer bridal packages, updos, and event styling that keeps you looking flawless from ceremony to last dance.
Add length, thickness, or dramatic volume with our premium hair extension services. Natural-looking results that move like your own hair.
Not sure what's right for you? Book a free consultation and we'll design a personalized plan based on your hair type, lifestyle, and vision.
Our Story
The Niche Salon was born from a simple belief: everyone deserves a space where their hair is treated as art. Located on Ingersoll Avenue in the heart of Des Moines, we've built a reputation for meticulous craftsmanship, genuine warmth, and an atmosphere that feels like home.
Our team stays ahead of the latest techniques and trends so you never have to. Whether you're coming in for a dramatic color change or a simple trim, you'll leave feeling confident and cared for.
Our Work
Client Love
"I walked in with damaged, over-processed hair and walked out feeling like a new person. The team at The Niche truly cares about making you look and feel your best."
"Best salon experience in Des Moines, period. The atmosphere is welcoming, the stylists are incredibly talented, and they actually listen to what you want."
"My bridal hair was absolutely perfect. They made the entire process stress-free and I couldn't stop getting compliments all evening. Thank you, The Niche!"
Ready for a Change?
Walk in today or give us a call. We're ready to create something beautiful for you.
Get in Touch
3200 Ingersoll Ave
Des Moines, IA 50312-3917
Mon – Fri: 9am – 7pm
Saturday: 9am – 5pm
Sunday: Closed